Introduction Decision making can be regarded as a process mental processes leading to the selection of a course of action, a decision, among number of available alternatives. A selected decision may be far from optimal due to number of reasons, internal or external to the subject of decision making process. Besides trivial errors in estimating outcomes, the reasons for non-optimal decisions may be result when alternatives were not clearly defined or required information was not collected. However, one of the major problems may lay in decision makers cognitive and personal biases, being a tendency or preference towards a particular perspective, ideology or result, interfering with the ability to be impartial, unprejudiced, or objective (Soukhanov, 1992, p. 231). This paper reviews several major types of internal cognitive biases which may prevent from optimal decision making. Continue reading
The processes underlying cognition processes, including memorizing, still remain widely unexplored. However some of the researches provide theories, which may explain how these processes working. Reconstruction theory of memory objects mechanistic concepts of memory and explain several human cognitive phenomena. Continue reading
In this paper I am going to reveal my research findings regarding the implementation of Ayurveda as a complementary mean to treating different diseases to the Western medicine. The purpose of my research is to prove that ancient medical Indian tradition, and Ayurveda as the science of life in particular, is said to have the positive impact on the person’s health, even though it is concentrated on the energetic body structure. Continue reading
The first reference to umami can be found in the Old Testament in the book of Genesis, chapter 27. It is when the patriarch asked for “savory meat” that he liked very much and he asked his son Esau to kill for it, but Esau’s brother Jacob and his mother and Isaac’s wife Rebekah decided to trick Isaac, who was dim on both eyes, and prepare him another meat killed by Jacob. And it was Jacob who received blessing that Esau was supposed to receive. Continue reading
Target market Canadian Coffee Drinking Study revealed that about 81% of Canadians over the age of 18 drink coffee occasionally and over 63% of drink coffee on a daily basis making coffee the # 1 beverage choice of adult Canadians. Coffee consumers include men and women almost in equal proportion, with men drinking slightly more coffee. Average daily consumption of coffee among Canadian coffee consumers amounts to 2.6 cups. The major portion of coffee is consumed at home – 66%, 16% – at eating places, 12% – at work, and 5% is consumed in other places such (e.g. hospital, schools, hockey rinks and other institutions). Coffee consumed at home is purchased primarily at a grocery store/supermarket – 79%, with 7% being purchased at the gourmet/specialty coffee shops. Daily coffee consumption among adults varies across Canada, from a high of 70% in Quebec to a low of 53% in the Atlantic region, with approximately 60% in Ontario, 67% in the Prairies and 61% in B.C. Continue reading
Target market In recent years the world has seen a growing awareness of health and environmental issues. It is a constantly growing number of concerned consumers, mainly in the industrialized countries of North America, Western Europe, Japan and Australia that are the cause of this development.
Canada, with retail sales estimated at US$ 0.8-1.0 bln, is ranked as the 6th largest market in the world for organic food and beverages in 2003, while the market appears to be growing approximately by 20-25% annually and this growth is sustained by strong consumer concerns over environmental and health issues (Kortbech-Olesen, R., 2004, p. 1). Continue reading
Introduction When looking at people they all seem to be the same. All of them have two hands, two legs, and one head. All of them have hair, tens fingers, and ten toes. However, when it comes to looking at characters, not only we see that all people are different, but we are simply astonished by the variety of human characters there are. For example, while some people prefer to speak up and think out loud, for others this is the worst fear. Indeed, there are people for who even the smallest extent of public speaking or the merest moment of direct attention is a torture. We all know such people, without a shadow of doubt, every one of us has a friend like this. These people are referred to as “shy” or “inward directed”. In my paper I would like to talk about shyness from the psychological point of view. To begin with I will describe the phenomenon of shyness in detail. Then provide some ways to overcome shyness. Finally, I will try to distinguish whether shyness is a personal trait or a mental disorder. The paper will be based on the vast amount of literature research as well as personal ruminations. Continue reading
George Frideric Handel is often regarded to be the most influential composer of the Baroque era. This remarkable composer was born in Germany, though for the most part of his life lived in England where he also became a subject of the British Crown. Many may not know this, but George Frideric Handel had a strong influence on the emergence and then work of such well-known composers as Joseph Haydn, Wolfgang Amadeus Mozart, and Ludwig van Beethoven. Furthermore, his work helped accelerating the transition from the Baroque era to the Classical era.
In my essay I would like to talk about one of the central themes in the life and work of George Frideric Handel, that is the topic of faith. The essay will be structured in the following way. To begin with I would like to introduce the reader to Handel’s style and most prominent works. Then, I would like to talk about his most famous piece is the Messiah that is an oratorio set to texts from the King James Bible. After talking about the piece I would try to further trace the connection of Handel’s faith and work. Finally, I will compare the styles and attitudes to faith of Handel and his famous counterpart Johan Sebastian Bach. Continue reading
In this paper I will present results of my research findings regarding software applications that are available for different organizational departments within a company. I will concentrate on software for such organizational departments, as accounting, human resources and marketing. In the process of my research I have found out that there are plenty of solutions for each department and it is the task of the management of the company to choose the one that best suits the needs of the company, its size, financial capabilities, type of business, etc. Continue reading